THE SEVEN DYNAMICS
Business isn’t linear. It’s a complex system of people and systems that are all evolving at the same time. To build a great business - to get out of survival mode - you need an outside perspective to help you see it clearly, someone who’ll call it like it is and who won’t waste your time and money with band-aids and tricks.
EMyth wrote the book on systematization. And we know from experience that systems are the result of great leadership, not the cause. We’ll help you see how transforming your business starts with getting real about what’s not working today, to finally have a place for your anxiety and overwhelm, so you can get a fresh perspective and start building for the future.
Finance
Understand how money is moving throughout your business.
Learn how to
- Create a cash plan and budget that's tied to your long term vision.
- Discover and fix the hidden leaks in your money systems.
- Build real time analytics so you can adjust to changing conditions.
Management
Strike the right balance between innovation and discipline.
Learn how to
- Develop a recruiting system that attracts the right kind of people with the right skills.
- Create the hard and soft systems for all your business functions.
- Learn how to delegate projects knowing you can trust the results.
Delivery
Systematize a way of doing business where the customer actually comes first.
Learn how to
- Evaluate and fix your customer 'touch points' before they disappoint a customer.
- Overdeliver on experience - have them coming back because of how you do it.
- Create systems that empower employees to treat people as well as you would.
Sales
Turn your value proposition into a repeatable process that you are proud of.
Learn how to
- Build a sales culture that focuses on 'need conversion' rather than lead conversion.
- Create a process that answers the question why people should want to buy from you.
- Discover the places your sales pipeline is leaking and get it fixed.
Marketing
Create a system for outreach that amplifies your message without diluting your brand.
Learn how to
- Develop a strategy that uses the right channels for your product.
- Find creative new ways to allow new customers to find you.
- Really evaluate the right timing for when to use social media, web marketing and PR.
Branding
Make the emotional connection to your customers.
Learn how to
- Develop the unique brand commitment that will set you apart.
- Get clear on who your core market is and why they should trust you.
- Identify the key metrics that will allow you to track your brand in real time.
Leadership
Discover the real purpose of your business and stand for it.
Learn how to
- Create a culture that inspires people to bring all of who they are.
- Get organized to make room for critical visioning and strategic work.
- Get clear about your goals and start leading towards them.
